You’re doing the best you can. Truly.

Close-up of red flower buds against a blurred background, showcasing nature truly doing its best.

As a member of a BNI (Business Networking International) group, I was tasked with providing networking education to our membership. I wanted to take a minute to share one of my latest “Ed Moments” that feels really timely right now. It feels like a good reminder. “We take this moment to break from our regularly…

Read More

3 ways to position yourself as an expert

brand expert

Are you a local expert in your industry? If you’re not, you’re missing a great opportunity for improving your marketing. It’s a long-term, slow-burn way of raising your profile and increasing the awareness of your business. Positioning yourself as an expert builds street cred and builds trust. Enjoy a big payoff When you’re out in…

Read More

5 steps to delivering a confident (and killer) presentation

A person holds a tin can with a string attached, speaking into it, emulating a makeshift telephone.

Recently, I coached an Ornithologist (bird expert) in preparation for a conference. He was new to the world of public speaking and hundreds of people were expected to come hear his talk. Step 1: Know your audience. He was nervous. During our first session together, I discovered that not only did he need help crafting…

Read More