New podcast episode! Get the 15-Minute Marketing Plan

Podcast cover for "Soul Biz BFF" showcases a woman gazing thoughtfully to the side. Text reads: "S1 EP 15: The 15-minute Marketing Plan," highlighting the podcast episode against a starry background, inviting listeners to explore strategic insights.

The 15-Minute Marketing Plan: Simple, Fast, and Effective Marketing for Soulpreneurs

Marketing your business doesn’t have to be overwhelming, time-consuming, or stressful. In fact, with the right plan, you can create real momentum in just 15 minutes—without second-guessing, overthinking, or spending hours crafting the “perfect” post.

That’s exactly why I created The 15-Minute Marketing Plan, also known as the MARKet Game—a simple, structured, and fun way to show up consistently and attract results.

In this week’s episode of SoulBiz BFF, I break down the MARK system:

✔️ M – Message: What’s the one key thing you want to share today?
✔️ A – Audience: Who needs to hear this, and where are they hanging out?
✔️ R – Relevance: Why does this matter today? Keep it timely and meaningful.
✔️ K – Kickstart Engagement: End with a simple call to action (DM, comment, reply, book a call).

Why I Created The 15-Minute Marketing Plan

I see so many entrepreneurs getting stuck in marketing paralysis—spending too much time:
🚫 Overthinking every post
🚫 Hesitating out of fear of doing it “wrong”
🚫 Focusing on things that don’t actually move the needle

Sound familiar? You’re not alone. That’s why I designed this plan—to help you get out of your head and into quick, inspired action. Marketing shouldn’t feel like a chore; it should feel like an energizing part of your business-building process.

How to Play the MARK It Game

1️⃣ Set a timer for 15 minutes. (Seriously, that’s all you need!)
2️⃣ Run through the MARK system—craft your message, choose your audience, make it relevant, and invite engagement.
3️⃣ Post and engage for a few minutes. Then? Walk away. Let your marketing work for you.

The Quick Win Factor

This method works because it:
✅ Eliminates overthinking and perfectionism
✅ Keeps you consistent without burnout
✅ Helps you connect with your audience in a meaningful way
✅ Builds momentum—people see you, engage, and eventually buy from you

Try It & Let Me Know!

Want to see how powerful this is? Try it today! Set your timer, follow the MARK system, and share your results with me. DM me on Instagram or leave a comment—I want to hear how it worked for you!

Listen to the full episode here.

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Erin MacCoy

My greatest joy is shining a light on the strengths and abilities of others, allowing them to move forward with purpose and intention and without hesitation by understanding and embracing who they really are.