Online reviews help to define your brand

A hand pointing towards three feedback icons: a neutral face, a happy face, and a sad face, invites the viewer to leave a review.

Are you a review reader? Your customers are. And get this: They will listen to, and heed, the advice of people they don’t know on a review site. It happens all the time. How many times have you gone to Yelp! or other review sites to find a good taco place? We’ve all done it.…

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