The VIP Onboarding System Your New Clients Will Thank You For

Podcast cover for "Soul Biz BFF with Erin MacCoy," episode S1 E20: "The VIP Onboarding System your new clients will thank you for," featuring Erin MacCoy’s portrait set against a starry background, highlighting client onboarding magic.

How to Make Every New Client Feel Like a Total Yes from Day One

There’s a moment in every coaching or service-based business that feels magical…

When a client says YES.

They choose you.
They’ve decided to invest.
They’re ready to take that next step — into transformation, healing, growth, or support.

But here’s the thing no one really talks about…

That moment is not the start of the work.
It’s the start of an experience. An energetic journey. A relationship.

And how you show up in the hours and days after that yes?
That’s where trust is either built or broken.

As a business coach and Human Design guide who’s worked with hundreds of soul-led entrepreneurs, I’ve seen it over and over:
Coaches who nail the sales conversation… but then accidentally ghost their clients during onboarding.

Not out of neglect — out of overwhelm. Out of not having a clear system.
Out of thinking, “I’ll just wing it.”

But your new clients deserve more than winging it.

They deserve a VIP experience that reflects the value of what they just said yes to.
And you deserve a process that feels aligned, organized, and easy to repeat.

Why Onboarding Matters More Than You Think

Onboarding isn’t just paperwork.
It’s not just sending a Zoom link and a calendar invite.
It’s your opportunity to:

  • Set the tone for your coaching container
  • Build trust before the first session
  • Clarify expectations and boundaries
  • Create early momentum
  • Make your client feel seen and celebrated

And when you do this well?
Clients are more likely to stay engaged, get better results, and refer others to your work.

My 5-Step VIP Onboarding System

Here’s the process I teach (and use!) to create a high-touch, heart-centered client onboarding flow:

1. The Energetic Yes

Before the emails, contracts, and forms — pause.
Take a moment to honor the new relationship.
Breathe into your intention. Speak a quiet blessing. Align your energy.

Clients feel this — even if they never hear the words.


2. The Welcome Email That Wows

Send a warm, timely message that says more than “Thanks for signing up.”
Celebrate their decision. Set expectations. Share your excitement.

Want to take it up a notch? Include a short voice memo or video message. It feels incredibly personal — and builds instant connection.


3. Simple Systems for Payment + Contract

Don’t make them hunt for the next step.
Use tools like Dubsado, HoneyBook, or Paperbell to send a bundled agreement + payment link that’s clean, easy, and mobile-friendly.

4. The Discovery Form with Heart

This is not just admin — it’s your client’s chance to reflect on their why.

Ask questions like:

  • What inspired you to say yes?
  • What would make this experience feel successful?
  • What kind of support feels most nourishing right now?

You get key insight. They get clarity. Everyone wins.

5. The Welcome Kit or Portal

This can be a Notion page, PDF, or email — just keep it beautiful and simple.

Include:

  • Session scheduling link
  • Communication guidelines (boundaries = love!)
  • Bonus resources
  • A heartfelt message about what you’re excited to co-create

Want to Go the Extra Mile? Add a Little Magic.

If you’re a spiritually-inclined coach like me, you can sprinkle in some soul:

  • Pull an oracle card for them and share the message
  • Offer a welcome ritual or intention-setting practice
  • Include a playlist or meditation to help them settle into the journey
  • Add a personal note that reflects what you already see in them

This is where onboarding becomes transformation.

Final Thoughts: Set the Vibe Before the First Session

Your VIP onboarding system doesn’t have to be complicated — it just has to be intentional.

When you create a thoughtful, repeatable process that honors your client and protects your energy, everyone feels more grounded, supported, and inspired to begin.

And the best part?
It becomes your first act of coaching. Before the first session even begins.

Want the full breakdown with all my favorite tools and templates?

Listen to the full episode of SoulBiz BFF here.

I’d love to hear what your onboarding process looks like, or if this inspired you to reimagine it. Let’s chat in the comments or DM me on Instagram @erinmaccoy.

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Erin MacCoy

My greatest joy is shining a light on the strengths and abilities of others, allowing them to move forward with purpose and intention and without hesitation by understanding and embracing who they really are.